It's not IF you innovative, it's HOW you innovate




Gain your personal competitive advantage and build-high performing teams by unlocking the power of the innovator in all of us.

Based on 25 years of business experience,  a propriety assessment taken by tens of thousands across the globe, neuroscience, brain mechanics, and behavioral psychology, you'll discover how the  science and style of your unique Everyday Innovator style is your greatest edge.

“The world is full of innovators - you just have to recognize and understand how to work with the best. Tamara’s book will help you unlock the potential that innovation presents.”
- Alex Goryachev, Managing Director, Cisco Innovation Centers

Tamara Ghandour, author, podcaster, keynote speaker and founder of innovation training company, LaunchStreet, used to believe that innovation was the domain of a select few, exclusive to certain industries, or relegated to a specific job role. But, as Tamara discovered in her 25 years of work and research, everybody has the capacity to innovate. It's a person's unique style of innovation, (which can be assessed and channelled), that can transform inertia into innovation.

Drawing on eye-opening data from her proprietary Innovation Quotient Edge Assessment, Innovation is Everybody's Business is for those looking for solutions to the daily pain of "how do I prove my worth," a reality for many people whether they work in the C-Suite or on the front-lines.

This book will resonate with those that recognize that being more innovative is their ticket to being indispensable. 

It is also for leaders under pressure to build a culture of innovation but don't know how. As organizations face pressure to innovate, the accountability for making it happen falls on senior and mid-level leaders. They are told what to do, but not how to do it. This book will give them a tool to build a team of innovators who make an impact every day in big and small ways.