Getting buy-in for your ideas is as important as having the ideas. What’s the point of being innovative if you can’t get any traction. This episode is all about helping you get that traction by giving you a better understanding of the “early adopters” curve that so many use to get buy-in both internally and in the marketplace

However, there is one thing missing from the traditional Early Adopter model that can make all the difference. In this episode, I’ll show you what it is and why it matters. I’m going to dig into the age-old Idea Adoption Curve and show you a more up-to-date take on it that will improve your idea and product buy-in for both leadership and in the marketplace.

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