Does it ever feel as if your efforts to be an innovator keep meeting extreme resistance? Or have you ever felt like trying to be innovative feels more like an exercise in jumping over unnecessary hurdles? And finally, do you look around you and think, “wow, there are so many hurdles to innovation at my work.” If you are nodding your head to any of the above, you are not alone. In my 25 years of experience I’ve come to see a pattern in the things that hold us back from being strong and confident Everyday Innovators. They fall into four camps, and I call them the “4 Traps of Certainty.” In this episode I’m going to break down the 4 traps so you can avoid and overcome them. 


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