Initiative fatigue, lack of buy-in, an unwillingness to change. This is what I hear from frustrated leaders when they call me to discuss why their innovation efforts are not getting results, or outright failing. You’ve probably experienced it: a new initiative to get innovation off the ground, an innovation process that you are now supposed to follow, and magically get break-through results, or a shift in culture that suddenly values innovation and all the collaboration and risk taking that comes with it. And, none of them last. Today, I’m breaking down process-first innovation, why it fails, and the how, what and why human-centered innovation succeeds.
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