The Most Innovative People – Not Always The Ones With Original Idea

Who are the most innovative people?

Hey Tamara here. I took a second to break from my meeting to share something with you, I think this will be of value. So this morning I was talking to a colleague of mine and she was saying, you know Tamara, sometimes I feel like I get stuck, like I’m doing my task, my mundane exercises and I almost forget to be innovative, like I can’t do it because my head is so down. I think that’s something a lot of us face.


I gave her an exercise that just totally unlocked all this innovative thinking and I think it’ll do the same for you. I call it:

Geek Out

Here’s what I want you to do, I want you to think about that brand of that business that you love, that one if I asked you about it you could spend hours talking to me about it you love it so much. maybe it’s Trader Joes or Apple like for me it’s CrossFit or Starbucks whatever it is for you, then here’s what you’re going to do that my I told my colleague to do. You’re going to take whatever challenge or opportunity or task that you’re working on you’re going to ask yourself:

How would that brand that I love so much solve this challenge?

How would they do this task?

You’re going to find that it removes the handcuffs. Thinking the way your favorite brand or business thinks will automatically make you more innovative in what you’re doing every day. I dare you to try it.


Share This: ….it’s not always who you might think.  #theshuuk